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1. When was Balena being founded? What are the products included?

BalenaTiles was established in 2011. Product ranges encompass CERAMIC WALL TILE / CERAMIC FLOOR TILE / PORCELAIN TILE / PORCELAIN POLISHED TILE / HOMOGENEOUS TILE / GLASS MOSAIC / TERRACOTTA / CRAFTSTONE / POOL TILES and many others.

2. What are the characteristics or design concept of Balena’s products?

Since the establishment of BalenaTiles, we are constantly striving for excellence in design and manufacturing quality, design styling from modern to avant-garde, natural to country, classic to simple, providing variety of characteristics to meet different market’s demand. Besides that, the design of BalenaTiles not only fix to the square shape rigidly, but some tiles are also being cut and combined again into a unique product design such as mosaic, modular design, and pattern design. The different styles and materials are complemented by each other to manifest the primitive beauty of the tile itself.

3. What's the unique selling point of BALENA?

In addition to being affordable with good quality, BalenaTiles is trendy; dedicated to develop new styles, new specifications and new categories constantly, hence it drives the growth of branding.

4. Along with the growth of the company, any transformation or changes did BALENA encompassed?

Along with the modern demand of consumers for their home space, BalenaTiles had launched a high-end brand in 2015 which is BALENA PREMIUM. The concept of BALENA PREMIUM is aimed at high-end products, focus on luxury and upscale yet affordable, so customers are able to enjoy the forefront of fashion and pursue high-quality home space. Along the growth of the company, BalenaTiles has dozens of retail outlets in the country. In addition to collaborate with some developers, designers and building material companies, BalenaTiles is also the key supplier for various governments’ projects.

5. What is the business philosophy of BALENA?

Constantly leading the trend of home decoration and providing consumers with the highest quality products by having a keen insight and response to the development trend of home fashion, advanced technology, innovation capabilities, as well as focus on quality.

6. The company's team including……? (R&D, design, manufacturing, import and export, wholesale, retail?)

Since its establishment, the company has invested significant resources to develop products, committed to providing consumers with the highest quality products; from design, R & D team, production quality control to qualified packaging requirements, retail or wholesale strategy, customer advisory service, everything is in the core management of the company.

7. What are the company's future planning / development plans?

BalenaTiles is an innovation-driven growth brand, focus on the ever changing markets’ needs. We believe that through the in-depth experience and skill, comprehensive innovative development, BalenaTiles able to keep improving, increase the influence power, as well as become a leading and sustainable international excellent tiles brand.